Tinuke thought about it, majority of her friends believe we (humans) are not alone in the world. She didn’t like to pay much attention to those kinda arguments; it spooked her too much and she always wants to put up that strong, independent woman front.
Which was why her heart felt like a game of hoops when upon checking her phone, as is the ritual every morning, she saw images all over her social media of three men wearing some sort of masks. The images read #wearecoming
What is coming? Who is coming? Her heart lurched again. Her friends can’t be right, can they? What is this? An alien invasion?
Tinuke could not wait to get to the office and ask any of her colleagues if they experienced a glitch while watching a TV programme last night. She didn’t want to think she was losing it; but she knows what she saw – it was those masked men again, the one that had invaded her social media. Now, they’d invaded TV programmes too.
As she was driving to work, she saw some of them all over some of the major roads in Lagos. Oh my God, they’d invaded the streets too?! She wanted to be afraid, but what she saw gave her some form of reassurance… whatever these “things” were, they seemed friendly, they seemed nice…
She decided to be brave, she approached one of them and asked, “Who are you?”
One of them handed her a card that read, “We are the Primazoids, and all dreams are valid.”
She later saw some of them, helping residents push buses, fix cars. One even helped a woman with her phone.
These Primazoids… Tinuke didn’t think they were here to cause havoc. She just doesn’t know exactly wait they are here for yet.
“Can I take a picture with you?” Tinuke asked one of the Primazoids when she got to the launch venue that Sunday evening.
“Just stand by him, let me take the picture, he’s not going to respond, he does not understand your language,” answered Tinuke’s friend that she came to the launch with.
“Oh!” That was all Tinuke could say. These guys took brand awareness to another level and she was mighty impressed.
After several pictures with the Primazoid, she turned to him/her/it and said, “Thanks for your time, I’m sure you’re wondering what kind of silly human I am…” she smiled awkwardly. “Thanks again,” she said and made her way up the steps.
She wasn’t really the party-going type, but this launch she needed to be a part of – she was already convinced the Primazoids were nothing to fear, but she needed to see the big picture. She’d been hearing talks about dreaming and winning, she needed to know what the entire thing was about.
She stepped into the hall and two of the ushers, one male one female, quickly came to her – the gorgeous female one welcomed her while the dapper-looking male usher led her to her seat. It was the kind of VIP treatment one needed on a Sunday evening before Monday shenanigans kicked in the following day.
She was a little late, but the event had just begun. The hall was beautifully decorated and the stage was so lit up with TOTI PRIMA stands on it. Oh, that was where “Primazoid” came from – “Prima”. Smooth!
The food arrived barely ten minutes after she was seated. The MC, Babajide Guerrero, was in the middle of some remarks. Tinuke looked around, everyone seemed to be having a good time; the food was still going round. Tinuke decided to have a bite of some of the things on her plate – it was diced beef, sausages, some fruits in some sort of sauce and an enticing-looking piece of chicken lap on the side.
Toti Prima’s brand ambassador, Sir Uti, was introduced some minutes later and the celebratory mood of the launch picked up when there was a draw and a random guy in the crowd won a whooping one million naira!
It was all very impressive, Tinuke thought as she sipped on her water. What was more impressive was the fact that the organisers of the event knew the importance of keeping to time. Tinuke had thought she would have to leave if things started dragging so she could go prepare for work the next day; but surprisingly, unlike other launch events she’d been, they were done in about an hour thirty minutes!
She couldn’t wait to share her experience with her friends at work, and she was seriously thinking of playing when the Toti Prima Lotto website was open – the Head of Marketing and Business Development guy was really convincing in his speech about the power of a N100! He had sold the brand’s tagline so good, “All Dreams Are Valid. Dream. Win.” She’d been dreaming of a number of things – very solidly valid dreams, and maybe it was time to start winning!
Oh, and she wasn’t going to forget to tell her colleagues how she accidentally walked into the male bathroom!